I’m Nick Yushkevych, a Creative Director based in the GTA with 15+ years of experience, rooted in over a decade of leadership at advertising agencies.

That agency DNA means I thrive in high-velocity environments where speed and adaptability are key. I have successfully navigated diverse, competitive sectors — from FinTech and Healthcare to Sports Betting, Retail, and FoodTech.

I bridge the gap between “Big Idea” branding and hard-hitting performance marketing. I don’t just design for aesthetics; I craft narratives that convert. From script-to-screen video production to high-level brand strategy, I design for growth. Whether it’s driving a 4.5x ROAS for a fintech product, launching a food delivery startup, or scaling a betting platform in a new market, my approach combines engaging storytelling with deep data-driven strategy.

Currently, I specialize in building scalable creative operations and leading high-performing distributed teams. I combine human creativity with AI-assisted workflows to deliver high-volume, high-quality assets that move the needle.

Key Expertise:

• Campaign Concepting & Storytelling

• Agency & In-House Leadership (10+ Years)

• Performance Creative & Testing

• Video Direction (Script to Screen)

• Remote Team Management & AI Workflows